mờ
mờ
"mờ" is an ambitious campaign encapsulated within my graduation project titled "mơ". This initiative seeks to rally the collective support and goodwill of the community for the benefit of the blind and visually impaired individuals in Vietnam.
Client
Personal - Graduation
Year
2024
Category
Communications
Research
Research
Research provides valuable data and evidence on cataracts to shape the campaign's strategies and materials for my target audiences.
Research provides valuable data and evidence on cataracts to shape the campaign's strategies and materials for my target audiences.
Research
Research provides valuable data and evidence on cataracts to shape the campaign's strategies and materials for my target audiences.
Design
Design
Ensure that the design eloquently speaks to the profound experiences of individuals afflicted by cataracts. Bridge the gap between the sighted and the visually impaired through thoughtful design and meaningful visuals. Fostering a community of compassion and awareness.
Ensure that the design eloquently speaks to the profound experiences of individuals afflicted by cataracts. Bridge the gap between the sighted and the visually impaired through thoughtful design and meaningful visuals. Fostering a community of compassion and awareness.
Design
Ensure that the design eloquently speaks to the profound experiences of individuals afflicted by cataracts. Bridge the gap between the sighted and the visually impaired through thoughtful design and meaningful visuals. Fostering a community of compassion and awareness.
Concept
Concept
Cataracts envelop individuals in a haze, as if they are trapped in a steamy, fogged-up glass room, desperately seeking an escape. The world beyond this blurred vision becomes inaccessible, shrouded in a relentless mist that distorts their perception. This condition not only impairs their sight but also profoundly affects their everyday life, creating a constant struggle to navigate their surroundings. The visual representation of this struggle is crucial in raising awareness and fostering a deeper connection between the sighted and those suffering from cataracts, ultimately advocating for their well-being and inclusivity.
Cataracts envelop individuals in a haze, as if they are trapped in a steamy, fogged-up glass room, desperately seeking an escape. The world beyond this blurred vision becomes inaccessible, shrouded in a relentless mist that distorts their perception. This condition not only impairs their sight but also profoundly affects their everyday life, creating a constant struggle to navigate their surroundings. The visual representation of this struggle is crucial in raising awareness and fostering a deeper connection between the sighted and those suffering from cataracts, ultimately advocating for their well-being and inclusivity.
Concept
Cataracts envelop individuals in a haze, as if they are trapped in a steamy, fogged-up glass room, desperately seeking an escape. The world beyond this blurred vision becomes inaccessible, shrouded in a relentless mist that distorts their perception. This condition not only impairs their sight but also profoundly affects their everyday life, creating a constant struggle to navigate their surroundings. The visual representation of this struggle is crucial in raising awareness and fostering a deeper connection between the sighted and those suffering from cataracts, ultimately advocating for their well-being and inclusivity.
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More Works More Works
vin tran
vin tran
vin tran
vin tran
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